ArtsClub

Backed By A Major Celebrity, Hollywood’s Latest Private Club Looks Like A Stunner

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On the famed Sunset Strip, clubs come and go. It’s the nature of the beast when you’re trying to attract the fresh, the new and the special to the masses.

What Gwyneth Paltrow is doing, however, is different and, from the early reports, the actress and lifestyle maven has a blueprint for success that appears to be undeniable. For starters, the Arts Club is private and with this “birds of a feather flock together”-mentality, the $2,000 entry fee and the $2,000 yearly dues (at the club’s London branch) should create a social refuge that is built to last.

With the help from her business partner Gary Landesberg, Paltrow’s latest venture will find residence inside a nine-story building with “vertical aluminum fins” that would “undulate and rotate along the building’s facade, although fixed in position,” as a filing with WeHo’s Planning Department elaborates. Sounds very fancy to us.

Gwyneth

Photo Courtesy: FOX News

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The new project renderings reveal that the 132,000-square-foot building would hold creative office space and a gallery on its first four floors, with the remaining upper floors devoted to the club. The fifth floor would hold a dining terrace, screening room, and gym; the sixth floor would house 15 guest rooms for members; the seventh floor would have an eatery, another terrace, and a lounge for members. Up on the eighth floor, there would be a “Japanese/Latino” restaurant. The building would be topped off with a glamorous rooftop, with a pool and another terrace. This club would be just a handful of blocks away from another expensive, exclusive club: Soho House’s Sunset Strip location. It’s also just east of a planned James Hotel, which would bring 165 rooms and its own rooftop deck.
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